On June 5, Bluebird Mining Ventures Ltd., a UK – listed public gold – mining company with operations in Asia, announced on X (formerly Twitter) its plan to adopt a Bitcoin – based treasury management strategy. The company intends to convert the revenue from its future mining projects into Bitcoin.
Bluebird Mining Ventures owns three major gold – mining projects in South Korea and the Philippines, with a cumulative estimated gold resource of about 1.8 million ounces. The company believes that pairing the income from physical gold with a digital asset like Bitcoin offers a forward – thinking approach to capital preservation and growth. It also aims to maintain lean corporate overhead to enhance efficiency. To support this transition, the company is seeking a new CEO with expertise in digital assets.
Aidan Bishop, the firm’s interim CEO, said the strategy is a response to significant shifts in global finance. He described Bitcoin as a transformative force and emphasized the potential of combining traditional and digital stores of value.
Google Finance data shows that the company’s share price rose approximately 60% to 0.39 after the announcement. In a share talk report, Bluebird acknowledged gold’s long – standing role as a store of value, citing its industrial applications and global demand from central banks. However, it noted that Bitcoin is increasingly seen as a superior alternative due to its digital nature and limited supply. Bluebird also cited growing concerns over inflation, high debt levels, and geopolitical risk as key drivers behind Bitcoin’s rise. The company believes that by adopting a “gold plus digital gold” strategy, it can attract a new type of shareholder and set itself apart in the market.
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